BMW have finally named the 1-Series M-Powered Coupe, BMW M seems to want to avoid confusion with the M1 of old, by calling it the 1-Series M instead.
BMW GmbH today has revealed this sneak preview video that hints to what the model will be like.
It’s still wearing it camouflage and infact more than the original test mule pictures spotted by us around the roads in Germany.
The model will be officially unveiled at the 2010 Frankfurt IAA but the naming of the youtube video “step 1”, hints at more details and teasers.
“There are so many people out there just dreaming to have a BMW M car. We are here to realize dreams,” teases Segler in the video.
And in the accompanying interview, he goes on to explain that since the M3 has grown and matured over its nearly 25-year history, it was time to offer something more basic to BMW customers.
“This is why it is one of my most urgent goals to offer a small, affordable M model in the tradition of the very first BMW M3,” said Segler in the press release.
See the pictures of an uncamouflaged version of the 1 series M.
